Notice: the WebSM website has not been updated since the beginning of 2018.

Web Survey Bibliography

Title SMS and WAP: The shortcut to fast and better research response?
Year 2006
Access date 11.05.2013
Abstract

This paper describes the results of two tests to examine how mobile phone technology can be used in association with online research. The first test demonstrates how text messaging can be used to boost response to an online study. The second test compares the effectiveness of email, SMS and WAP applications to pre-screen sample prior to a follow-up online survey. It also looks at response to the online survey by method of pre-screener contact.

Access/Direct link

Homepage (Abstract)

Year of publication2006
Bibliographic typeBook section
Full text availabilityFurther details
Print

Web survey bibliography - 2006 (98)

Page:
  • 1
  • 2
Page:
  • 1
  • 2